India’s festive season is about to get louder, brighter, and cheaper. Both Amazon and Flipkart have confirmed their mega-sales — the Amazon Great Indian Festival 2025 and Flipkart Big Billion Days 2025 — kicking off on 23 September 2025. For seasoned online shoppers, this period is nothing less than a sporting event: gadgets crash to never-before prices, home appliances fly off the shelves, and fashion sees discounts as deep as 80%.
So, what exactly is going to get cheaper this year, and how can you make sure you don’t miss the real deals? Let’s break it down.
When Do the Sales Start?
- Flipkart Big Billion Days 2025: Starts 23 September. Early access for Flipkart Plus & Black members from 22 September midnight.
- Amazon Great Indian Festival 2025: Also begins 23 September with Prime members getting early entry a day earlier.
- Both sales are timed to overlap, ensuring fierce competition and maximum discounts for shoppers.
Categories Where Discounts Will Be the Deepest
1. Smartphones & Flagships
The biggest crowd-puller each year, and 2025 is no exception.
- iPhone 16 Pro: Expected to drop by nearly ₹40,000 on Flipkart — from around ₹1,19,900 to about ₹69,999.
- Samsung Galaxy S24 series, Realme, OnePlus models: Attractive bundle deals with exchange and bank card offers.
- Buyers can expect extra 10% savings with SBI, ICICI, and HDFC card tie-ups.
2. TVs & Home Appliances
- Smart TVs from Samsung, LG, Xiaomi may see up to 70–80% discounts.
- Example: Xiaomi 55-inch 4K TV is teased at ₹25,749.
- Samsung 75-inch Crystal 4K TV expected at ₹74,990 (down from ~₹1,05,990).
3. Fashion, Beauty & Lifestyle
- Fashion and accessories: 50–80% off.
- Beauty brands like L’Oréal, Maybelline, Lakmé expected to have aggressive deals.
- Footwear brands including Crocs, Puma, Adidas will be heavily promoted.
4. Home, Kitchen & Everyday Needs
- Up to 80% off on kitchen appliances, furniture, and outdoor gear.
- Everyday essentials may see smaller cuts but add value through combo packs and coupons.
5. Electronics & Accessories
- Discounts on headphones, smartwatches, power banks and Bluetooth speakers.
- Flash sales on Amazon and lightning deals on Flipkart will feature here most.
Early Reveals & Leaked Deals
- iPhone 16 Pro: Mega ₹40,000 price drop on Flipkart.
- Xiaomi 55-inch 4K Smart TV: ₹25,749 during Big Billion Days.
- Samsung 75-inch Crystal 4K TV: Down to ₹74,990.
These “leaked” deals are meant to draw in attention before the sale begins — expect more surprise reveals closer to launch.
How to Shop Smart & Save More
- Build your wishlist early: Add items to cart now and track the price drop.
- Use memberships: Prime and Flipkart Plus/Black unlock early access and exclusive offers.
- Stack discounts: Combine bank cards, coupons, and exchange offers.
- Check warranty and return policies: Particularly for electronics.
- Act fast on flash deals: Stock is often limited, and the best offers vanish within minutes.
- Price tracking: Compare with historical prices to ensure the discount is genuine.
The Overhyped Zone — What May Not Drop Much
- Brand-new launches like iPhone 17 series or premium high-end laptops.
- Items with “inflated MRPs” — always cross-check with trusted sources.
- Premium luxury brands that may stick to smaller freebies rather than slashing prices.
Final Word
This festive season, Flipkart and Amazon aren’t just battling for market share — they’re fighting for a place in your shopping cart. Expect jaw-dropping deals on smartphones, TVs, fashion, and lifestyle essentials. But remember, not every “deal” is as good as it looks. Plan ahead, use memberships and bank offers wisely, and focus on what you need instead of just what looks tempting.
Happy shopping, and may your wishlists finally turn into checkouts!